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77th Brigade

77th Brigade is a combined Regular Army and Army Reserve unit. The Reserve element draws specialists on a nationwide basis. This new Brigade aims to challenge the difficulties of modern warfare using non-lethal engagement and legitimate non-military levers as a means to adapt behaviours of the opposing forces and adversaries.

Who are we?

77th Brigade is formed from; the Military Stabilisation and Support Group, Media Operations Group, 15 Psychological Operations Group and the Security Capacity Building team.

The 4 individual units above were reshaped and formed the structure of 77th Brigade.

77th Brigade

What we do

77th Brigade is an agent of change; through targeted Information Activity and Outreach it contributes to the success of military objectives in support of Land Component Commanders, whilst reducing the cost in casualties and resources. 

77th Brigade outputs are a fundamental part of the Army’s Integrated Action model. 

Aside from the delivery and support of Information Activities and Outreach (the latter encompassing Capacity Building, Infrastructure and Support to Governance), the Brigade has a role in planning and advising both across the Army and wider Defence. 

Some of the ways we help

  • Conducting timely and appropriate Audience, Actor and Adversary Analysis (A3A).
  • Planning and integrating IA&O into supported military HQs and units.
  • Supporting and delivering IA&O within pre-designated boundaries or across an operational area.
  • Supporting counter-adversarial IA within pre-designated boundaries or operational area.
  • Support to Partners Across Government (PAG) upstream and post-conflict institutional development/reform through Outreach.
  • Collecting, creating and disseminating digital and wider media content in support of designated missions and tasks.
  • Monitoring and evaluating the information environment within boundaries or operational area.
  • Information Activity Group - Planning support focusing on the behavioural analysis of actors, audiences and adversaries. Provides the detail synchronisation and delivery of effect
  • Task Group - Provides highly deployable specialists to other parts of the Armed Forces and Government organisations
  • Outreach Group - Provides professional specialists in Security Capacity Building in Defence
  • Support Group - Media Operations and Civil Affairs
  • Engineer & Logistic Staff Corps (ELSC) Group - A powerful and influential specialist Army Reserve unit providing engineering, logistics and communication consultancy to both the MOD and across government agencies.

Information Activities (IA) Group  provides planning support focusing on the behavioural analysis of actors, audiences and adversaries.  It provides detail on motivations, narratives and perceptions and provides options for levers of influence.  

The IA Gp consists of:

  • Operations Centre.  The Ops Centre is a non-deployable, IA&O reach-back and coordination capability, which with suitable augmentation can provide 24/7 support to deployed elements.  It provides an IA&O hub that conducts planning and analysis, which can draw upon the Brigade’s wider capabilities to support both deployed and UK-based operations and training.  Digital connectivity allows the Ops Centre to engage with other MoD organisations, PAG, allies, commercial partners, NGOs and the Brigade’s Specialist Reserve Officers (SROs). 
  • Digital Operations (Digi Ops) Team.  The Digi Ops Team collects information and understands audience sentiment in the virtual domain.  Within the extant OSINT policy framework, they may engage with audiences in order to influence perceptions to support operational outcomes.
  • Content Team.  The Content Team design and create video, audio, print and digital products that aim to influence behaviours for both an Army and external audience. Additionally, they advise on campaign strategy and propose innovative behavioural change methods. 
  • Analysis Team.  The Analysis Team, consisting primarily of tri-Service intelligence specialists, supports the Digi Ops and Content Teams by conducting Target Audience Analysis (TAA) to allow focused audience engagement.

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